Agency Offices, Open Homes, Display Homes

While ambient scenting is heavily associated with hospitality and retail, it also plays a crucial role in real estate. Through the use of effective scenting systems, the perceived value of a property can be increased by up to $100,000 and potential buyers can build an emotional attachment with the home. In the current market conditions, it is important to immerse potential buyers in memorable experience, accomplished through a multi-sensory marketing strategy.

Our essential oil fragrances are non-allergenic.

Increase Dwell Time

An independent study in a scented Samsung store showed increase dwell time of 26%

Increase Perceived Value

The right scent can see the perceived value of a property increased by up to $100,000

Likelihood of Purchase

A study by the Smell and Taste Institute reported that 84% of customers were more likely to make a purchase in a scented environment.

Improved Experience

Studies have shown that 91% of respondents said that a fragrance affected their evaluation of an experience.

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Download the latest information and case studies on the wonderful world of scenting…

Recomended Fragrance Notes & Scientific Results

Scent Central provides cutting edge solutions backed by the tailored research behind our range of exclusive essential oil fragrances as well as the scientific benefits that can be expected for your business.

All fragrances are made from naturally sourced essential oils and are non-allergenic

SHARP CITRUS Lemon, Lime, Orange

FOOD LIKE Coffee, Honey, Vanilla

ORIENTEL Almound, Cinnamon, Nutmeg

SOFT ORIENTEL Patchouli, Hazelnut, Musk

FRESH FRUITY Apple, Pear

Recomended Fragrance Notes

Exclusive Essential Oils

Click through our recommended fragrance notes

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Natural Essential Oils

Discover how natural essential oils can help……

So.. How does it work?

Scientific research has confirmed that the adult brain can distinguish over 10,000 different aromas that are closely tied to areas of the brain that predominantly process emotional decision making and memories. The majority of sales occur when a customer feels relaxed, receptive and develops a trust the for sales person. Through aromatherapy, we can stimulate the “Buying Mood” of potential buyers or clients as aromatic elements play an immense role in an individual’s decision-making process.

Where to Scent?

Open Home

For years many leading agents have infused their open homes with the smell of freshly cut grass or a Sunday roast in order to make an empty home more appealing to prospective buyers. We have a scientifically proven formula to influence spending behaviours, moods and buyer emotions.

Agency Office

Just like a retail store you can use the alluring power of scent to help potential clients feel more comfortable with your services. The right scent can make clients feel more relaxed and trusting of an estate agent.

 

Lifetime Support

Fully Serviced

Essential Oils

Speak with a “Scent Scientist”

Book a FREE consultation and together we can make scents of your business with a tailored essential oil fragrance to create a first-class aromatic environment.

CASE STUDIES & RESEARCH

Explore Case Studies and Research

Case Study: OPEN HOME perceived home value increased by over $100,000

44 potential buyers were split into groups to inspected the same house with the perceived value of the home being increased by $100,000 in a scented environment.

 

Sofitel Guest Satisfaction Survey

M Gallery by Sofitel conducted a survey of 3000 of their hotel guests on the impact that fragrances have on their experience of the hotel. The survey found 78% of women and 74% of men generally like scented spaces.

Research Study: Increased Spending behaviour

A Washington State University study in 2012 found that shoppers in a scented shopping environment spent an average of 20% more.

Research Study: Scented Samsung Store

An independent study was carried out within a scented vs a non-scented Samsung store found that dwell time increased by 26%.

Research Study: Repeat Hotel Guests Increase by 47%

A study carried out by the Coventry University found that scent resulted in 47% of respondents would return to that hotel due to its fragrance.

Research Study: Increased Sales of Nike Shoes

The Smell and Taste Institute carried out research in NIKE stores. It was discovered in the study that 84% of customers were more likely to make a purchase in the scented store. They were also willing to spend around 10-20% more.

Research Study: Reduced Anxiety by 63%

A New York study at the Memorial Sloan-Kettering Cancer looked to discover the impacts of ambient aromas on 70 outpatients before undergoing an MRI. It was noted that the administration of fragrances was associated with 63% less anxiety.

Increase Perceived Value

Case Study: OPEN HOME perceived home value increased by over $100,000

44 potential buyers were split into groups to inspected the same house with the perceived value of the home being increased by $100,000 in a scented environment.

 

Satisfaction
Sofitel Guest Satisfaction Survey

M Gallery by Sofitel conducted a survey of 3000 of their hotel guests on the impact that fragrances have on their experience of the hotel. The survey found 78% of women and 74% of men generally like scented spaces.

Increased Revenue

Research Study: Increased Spending behaviour

A Washington State University study in 2012 found that shoppers in a scented shopping environment spent an average of 20% more.

Dwell Time

Research Study: Scented Samsung Store

An independent study was carried out within a scented vs a non-scented Samsung store found that dwell time increased by 26%.

Repeat Clientele

Research Study: Repeat Hotel Guests Increase by 47%

A study carried out by the Coventry University found that scent resulted in 47% of respondents would return to that hotel due to its fragrance.

Increased Revenue

Research Study: Increased Sales of Nike Shoes

The Smell and Taste Institute carried out research in NIKE stores. It was discovered in the study that 84% of customers were more likely to make a purchase in the scented store. They were also willing to spend around 10-20% more.

Reduced Anxiety

Research Study: Reduced Anxiety by 63%

A New York study at the Memorial Sloan-Kettering Cancer looked to discover the impacts of ambient aromas on 70 outpatients before undergoing an MRI. It was noted that the administration of fragrances was associated with 63% less anxiety.

Discover more…

Download the latest information and case studies on the wonderful world of scenting…